Following several months of discussions and the design of many varied logo ideas, end-to-end recruitment specialist, Recruitive and their team, are proud to present their new branding and identity as part of a revolutionary venture aimed at business growth and development.
Recruitive wanted to keep their original roots present throughout the whole design process therefore, the icon they have chosen represents trees that offer stability, growth and reflects our awareness of the environment. It is also a connection with their location, near Cannock Chase. Incorporated within the tree icon is the letter R for Recruitive and the coloured leaves representing the different areas of their services and business branches.
Recruitive’s new identity will also be visible alongside their other brands and relate to any new future ventures. As they continue to push the boundaries of recruitment technology and software capabilities, their new branding and website will follow them on their journey as the leading recruitment software specialist in the UK.
Recruitive has designed and built a new website with user-friendly features and improved user experience for new prospects. All business and marketing assets have also had a facelift using the new branding which can be found on the website.
Operations director, Steve Gornall, said “Over the last few years, the face of recruitment has changed immeasurably, exacerbated by recent events. The Workforce Cliff is here with more vacancies than qualified people to fill them. The reliance, by all employers, on leading edge technology to secure the right candidate and satisfy their requirements has never been more acute.”
“At Recruitive we have always been able to provide the latest technology combined with innovative solutions but perhaps been guilty of hiding that fact. This exciting and vibrant rebrand affords us the opportunity to showcase those solutions, off the shelf or bespoke we have the answer to any recruitment problem.”
Sales and Marketing Manager, Steve Day, quoted “We thought about changing the branding in a more subtle fashion, but after many hours of debate, discussions, sketches, ideas, changes, changes and more changes we decided that this new branding really stood out and really reflects what we stand for and how we have evolved over the past few years.”
“This new branding gives us more visibility and allows us to be more flexible with our marketing plans and campaigns. It’s took a long time, but we’re really happy with the results”
Recruitive continues to support its clients by designing, building and managing recruitment services and solutions. Whilst also assisting with training and best practices for tools such as SEO and Google AdWords campaigns.
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